I’ve written advocacy into my past three job descriptions. In fact, as an Analytics Advocate, it was my job. So what is advocacy and how can you get started with it? I’m sure there are many definitions of what advocacy can mean, but to me, it means this: Being present in market (via blogs, social…
Education Series
The Education Series: 5 Tips for Becoming a Public Speaker
This post is part of the Education Series, a series focused on learnings and tips for the softer skills of digital marketing, many of which come from my experiences over the past decade in this industry. One of my first (large) public speaking engagements was in front of a crowd of about 300 young adults…
The Education Series: Introduction
I’ve spent the past 2.5 years as Google’s Analytics Advocate (and unofficially filled part of this role for 2 years prior to that) focused on advocacy for our GA360 Suite products, including (but not limited to) product design, user feedback, training, troubleshooting, and education. This role has stretched my mind (and at times, my patience), given me the…